Tash Rosehill - She/Her/Hers
Creative Director at Media.Monks
Tash Rosehill is an ambivert Creative Director with a background in art direction (despite being kicked out of art class at school!) As a neurodivergent leader, Tash uses her unique experiences of being a working Jewish mama to her hooligan toddler, overcoming mental illness, and leading from an early age with youth leadership to create initiatives and inspire change in the workplace and through her creative work.
Please tell us about your career
I am a Creative Director across multiple branded content, digital, pro bono and experiential projects and pitches. This often involves the management of ACDs, Senior and Mid Creatives and Designers to produce multi-million-pound ad campaigns across film, print, OOH, social and digital. I am also a Mental Health and Neurodiversity champion, and Founder of a global internal wellbeing initiative - Wellbeing.Monks.
My career started as a strategist in a digital ad agency, giving me all the tools I needed to become a creative - being incessantly curious about human behaviour, in order to create ideas and creative that actually resonates with the audience rather than the ad-land echo chamber.
I Co-Founded Wellbeing.Monks (an organisation within MediaMonks London) to fill a void that we saw in the office. Highlighted during the pandemic, there was no initiative that took care of the mental and physical health of our people. Alongside my day job, I am constantly taking stock of the office culture, continually questioning to make sure the office is an inclusive and caring space - all outside of work hours.
I want to drive change, not only in my workplace, but in the industry and beyond. Now is the time to bring my unique experiences as a minority leader (juggling pitch work around synagogue services, playing tetris with my diary to book time off for Jewish holidays, making sure that my family life is as important as work life, and even teaching the office about Judaism through a PechaKucha talk).
I was the first in my family to go to university, paving the way for my sister with learning difficulties who joined me at my university, and my brother who followed. Being the first meant I carved out my own path. I decided to set an example to my family, and show how I wanted to spend my university years, which I spent not studying, but campaigning against the antisemitism I came up against - verbally and physical attacks, as well as working a job to pay my way through. I would like to help others in this position follow on, set out on their own paths and set examples for others.
I’m showing other young women that you can come from an unexpected background and succeed on your own terms, not conforming to stereotypes that you have to act a certain way (alpha) to be a leader, or giving in to imposter syndrome.
Do you feel that your career is a good fit for an Neurodivergent woman?
What a big question! It's a good fit for me personally as it's super fast paced to match my preferred style of working. It's pretty flexible - I can pretty much work when and where I want and need to. It's creative and I get to problem solve everyday. I get to help people and feel like i’m doing some good in the world.